Marketing Reality Check

Marketing Reality Check™

1.	Can you confidently say that your current brand image and marketing accurately reflect who you are today?	Yes No
2.	Has your product, service or expertise changed or improved since your existing marketing materials were developed?	Yes No
3.	What feedback have you received about your brand image and marketing tools?
4.	Do you have a marketing plan with a defined budget, timeline, project list and overall strategy to keep your business moving forward?	Yes No
5.	If you could change one thing about your current marketing, what would it be?
6.	Why do your clients choose to hire you instead of your competition in today's highly competitive marketplace?
7.	Select the category which best describes your branding needs today: My business is new, I have no branding My brand is out-of-date and needs a "makeover" My brand misses the mark and doesn't accurately represent my business I need to upgrade my brand image and take my business to the next level Everything's perfect! Other (please describe below)
8.	Which best describes how you currently create your marketing materials: I do everything myself or with my in-house staff I use different vendors for different projects I use an agency
A fully integrated brand marketing program can include ALL of the communication tools listed below. Check the categories you would like to consider improving or adding:
	Image and Brand Development Plan Define / Refine Future Business Goals and Objectives Needs Analysis Determine Strategic Intention Strategy Identify Available Resources and Set Budget Build an Actionable Plan Evaluate Results
	New Media Applications Streaming Audio via the Internet Streaming Video via the Internet Website Design or Redesign Email Template Design for Campaigns and Correspondence
	Face-2-Face Marketing / Tradeshow Trade Show Booths Displays for Events PowerPoint (or other media) Presentations
	Direct Marketing "One" Sheets Direct Mail Pieces CD-ROM / DVD Production and Packaging Press / Media Kits Print Ads Newsletters (print or electronic) Advertisements
	Traditional Branding & Design Support Logo(s) / Tagline(s) Brochures and Collateral Packaging Promotional Items
	Other (please describe below)

Your Contact Information

First Name: *
Last Name: *
Company: *
Founded (Year):
Email Address: *
Street Address:
City:
State:
Zip Code:
Phone Number: *
Phone Extension:
Best Time to Call: *
Website:

All information submitted is confidential.

It's time. Time to get real! Time to imagine new possibilities…

By taking the confidential Marketing Reality Check™, you'll start to see more clearly what is – and isn't – working for your business. The more objective and realistic you are as you answer these questions, the more insight you'll gain. This tool is a starting point to examine the process and key elements of building a more effective brand and marketing plan.

At the end of this brief survey, click the Submit button to send your answers to us. By doing so, there is no obligation to use our services. We will use the contact information you have provided to call you and discuss your answers confidentially.

It's time to get started! What have you got to lose?

Marketing Reality Check Portfolio Products Packages BrandLand LaunchPod
BrandLand Marketing Home Sitemap About Us Contact Us

Call Us 951 493-6712